Sports Marketing Jobs

Inside sports marketing: brand, digital, and partnership work

There are 384 open sports marketing roles across 125 organizations.

Sports marketing splits into three worlds that get lumped under one label. Team-side brand and fan marketing drives ticket sales, attendance, and fan engagement. Content and creative teams run social channels, video, and design - every club is now a daily media publisher. And partnership marketing activates the sponsorships that fund the industry, turning a jersey patch or a stadium name into campaigns a sponsor renews.

The titles you will see most are marketing coordinator and manager, social media coordinator, content producer, brand manager, CRM or email marketing specialist, and partnership activation manager. The skills that separate candidates are concrete: real social channel management, short-form video editing, CRM and email tooling, and the ability to show measurable results from a campaign - even a campus or small-business one.

Betting and fantasy operators (DraftKings, FanDuel, and similar) run some of the largest performance-marketing teams in sports and pay above team-side rates for the same skills. Team-side roles trade some salary for the badge and the network. Both paths are real; know which trade you are making. Apply directly through each employer's careers page.

Frequently asked questions

What jobs are in sports marketing?

Team-side brand and fan marketing, social media and content production, creative and design, CRM and email marketing, and partnership activation - the campaigns that make sponsorships worth renewing.

What skills do sports marketing jobs require?

Real social channel management, short-form video editing, CRM and email tooling, and measurable campaign results you can show - even from a campus or small-business project.

Do sports betting companies hire marketers?

Yes - DraftKings, FanDuel, and similar operators run some of the largest performance-marketing teams in sports and typically pay above team-side rates for the same skills.