Louisville Bats Baseball Club
2027 Social Media Associate
Louisville Bats Baseball Team:
The Louisville Bats are the Class Triple-A baseball team, affiliated with the Cincinnati Reds, owned and operated by Diamond Baseball Holdings (DBH) which competes in the International League. This is an excellent opportunity to begin your career in Minor League Baseball and the sports industry. This position will provide you with a greater understanding of not only social media but a general look at many different aspects, including ticket sales, marketing, radio, media relations, partnerships/sponsors, and customer service.
Position: Social Media Associate
FLSA Status: Hourly Non-exempt (part-time) or Class Credit Internship
Start Date: March 2026
End Date: September 2026
SUMMARY:
The Louisville Bats are seeking a dynamic Digital Marketing Associate to drive brand awareness, engage fans, and generate ticket revenue. In this role, you will be responsible for assisting in the creation and execution of detailed marketing campaigns with a primary focus on building brand awareness and generating ticket revenue through the Bats digital channels. You will report to the Director of Marketing and the Marketing/Social Media Coordinator, you will collaborate closely with key departments—including Public Relations, Corporate Partnerships, and Ticketing—to maximize revenue and cross-functional opportunities.
JOB DESCRIPTION:
- Assist in managing the Bats' social media platforms, including Facebook, Instagram, X (Twitter), TikTok, LinkedIn and YouTube.
- Create engaging content, including photos, videos, graphics, reels, and stories.
- Capture and produce content during games, promotional events, and community appearances.
- Assist with developing creative social media campaigns to promote games, ticket sales, merchandise, and special events.
- Manage data capturing during fan events.
- Monitor social media trends and develop innovative ideas to increase engagement and reach.
- Identify and develop opportunities within the influencer community to promote the team brand and events
- Assist with covering Bats Home and Road games via social media accounts
- Help track and analyze social media performance and engagement metrics.
- Help ensure all sponsored content is shared, and analytics are recorded.
- All other duties/tasks as assigned
ESSENTIAL AND PREFERRED QUALITIES:
- Currently pursuing or recently completed a degree in marketing, communications, sports management, digital media, or a related field.
- Strong customer service skills
- Strong writing skills and attention to detail
- A fun and outgoing personality with a strong work ethic
- Strong understanding of social media platforms, trends, and best practices.
- Experience creating and editing photos, videos, and graphics.
- Familiarity with Adobe Creative Suite, Slate, or similar content creation tools is preferred.
- Strong attention to detail and ability to manage multiple projects and deadlines.
- Self-motivated, dependable, and comfortable working both independently and as part of a team.
- Knowledge of baseball and an interest in sports marketing are preferred.
- Willingness to work a flexible schedule, including nights, weekends, and holidays during the baseball season.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.