Ecommerce Web Development Specialist

Green Bay Packers Job Posting

Job Summary:

The Ecommerce Web Development Specialist oversees the Packers Pro Shop website daily operations and long-term enhancements. They will work closely with internal and external teams to develop enriched, interactive user experiences across all digital platforms. This position is responsible for the planning and execution of digital initiatives that enhance customer engagement and drive revenue.

Job Responsibilities:

• Develop, manage, and maintain the Packers retail websites, including but not limited to the Packers Pro Shop, International Packers Pro Shop, and in-suite game day website.
• Schedule and publish creative content while maintaining brand standards with themes and layouts in content management system (Magento).
• Monitor and analyze overall site performance and promotional events through Adobe Analytics to provide insights and opportunities to cross-functionality teams.
• Manage, build, and launch promotions based on marketing calendar, analyzing/reporting results
• Oversee all site updates; add tickets in Basecamp, manage approval process, perform regression testing, and communicate with vendor partners and internal teams.
• Collaborate with all facets of business including brand, marketing, design, customer service, warehouse and IT to gather and refine specifications based on user experience needs.
• Create development roadmaps and marketing strategy briefs.
• Research, A/B test, track and understand new web, API, and ecommerce technologies. Add new features and update existing functionality based on statical analysis.
• Optimize top performing, unproductive and failed internal searches and enhance web content with SEO best practices.
• Develop expertise in all team’s essential programs such as Adobe (Magento, Analytics, Target), Counterpoint, Attentive, Basecamp, Trello, Zonos, etc
• Ensure websites are accessible across all platforms and device types.
• Provide direction to Ecommerce Marketing Intern.
• Monitor site stability and daily operations.
• Ability to work flexible schedule including nights, weekends, gamedays, holidays, and special events
• Other duties as assigned.

Qualifications:

• Bachelor’s degree in computer science or related field required.
• Minimum of 3-5 years of related experience required.
• Expert knowledge in HTML, CSS, PHP, and JavaScript.
• Advanced experience with content management systems, website design principles, digital workflow tools, Google/Adobe analytics, SEO, and other social/digital platforms.
• Expertise in web best practices including content strategies, A/B testing, customer segmentation, and analytics/performance management.
• Knowledge in Adobe Creative Suite a plus.
• Able to manage multiple tasks simultaneously and workload effectively.
• Strong technical, analytical problem solving, communication and time management skills.
• Ability to lead others, work well on a team and create positive working relationships with outside partners.
• Creative thinker with critical analysis, problem-solving skills, and keen attention to detail.

Physical Demands and Work Environment:

• Ability to sit for extended periods of time.
• Ability to remain in a stationary position for periods of time.
• Ability to focus on projects for periods of time.
• Occasionally lift and carry up to 25 pounds.
• Operates in a professional office environment.
• Role routinely uses standard office equipment.

Travel: No travel is expected for this position.

SUPERVISES: This position has no supervisory responsibilities.

SUPERVISED BY: Ecommerce Manager

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.

This job description has been approved by management. This job description is not designed to cover or contain a comprehensive listing, and duties and responsibilities may change at any time with or without notice.

All resumes submitted will be reviewed and selected qualified candidates will be contacted for an interview.