Marketing Assistant
Reports to: Digital Marketing Coordinator
Location: Indianapolis, IN
Status: Internship, Exempt
Dates: February 2, 2027 – September 29, 2027
Hours: 40+ hours per week in addition to all home games and public events
Pay: $1,750 monthly stipend
Job Summary
The Indianapolis Indians are seeking a candidate to support email strategy, website management, in-game promotions and various marketing efforts. In addition, this position will be responsible for assisting with script writing, execution of promotions and control room tasks as needed (controlling videoboard or managing in-game audio). The role offers hands-on experience in sports marketing and event management, making it an excellent opportunity for those interested in professional or collegiate athletics.
Responsibilities
- Assist with execution of the team’s email marketing strategy, including the creation of pregame and postgame emails, as well as other in-season email communications
- Assist in managing and updating website content, ensuring it is SEO-optimized, accurate and user-friendly
- Develop targeted SMS messages related to promotions, baseball news, merchandise, etc.
- Lead and/or assist the Rowdie Crew during select games by managing contests and on-field activities and participating in gameday fan engagement as needed
- Assist in writing and editing scripts for in-game emcees, and coordinating audio and other production elements for select theme nights
- Help oversee coordination and execution of marketing projects, ensuring deadlines and objectives are met
- Assist larger scale promotions including activating character lines, helping with gate giveaways and distributing coupon pass-outs after in-game situations (home runs, stolen base, etc.)
- Work with other departments to ensure that marketing materials and communications are accurate and aligned with the team’s objectives, including ticketing and fan engagement
- Assist Field Operations with field maintenance - pulling tarp, clearing fireworks, etc.
- Game day shuttle and front desk shifts in season, as assigned, on a rotating schedule
- Represent the Indians at various community outreach events
- Assist with public and private stadium events
- Other duties as assigned
Minimum Qualifications
Majoring in or graduated with a degree in marketing, journalism, public relations or related area of concentration. Applicants must have strong attention to detail, written and verbal communication skills, exceptional organizational skills and work in close conjunction with the marketing staff. Previous experience in marketing or collegiate sports preferred. Ability to work nights, weekends, and holidays as required. Must be able to work full-time hours starting in February.
Skills & Abilities
- Basic understanding of key marketing channels and principles
- Ability to multitask and meet deadlines in a stressful environment
- Self-motivated and proactive, with the ability to take ownership of projects
- Demonstrated ability to write clearly, accurately and engagingly, with attention to grammar and clarity
- Creativity and independently problem solve, sometimes under pressure
- Positive, team-oriented attitude with a willingness to assist with a variety of organizational needs
- Proficient with Microsoft Office and Adobe Creative Suite with emphasis on Photoshop. Experience with CRM platforms preferred
- Ability to work up to 14 hours per day, up to 85 hours per week
About the Indianapolis Indians
The Indianapolis Indians are the professional Triple-A baseball club affiliate of the Pittsburgh Pirates. In continuous operation since 1902, the organization believes in creating affordable and memorable experiences for fans so they can grow closer together with family, friends, and the community through the game of baseball. The Indians play their home games at Victory Field, a 13,000-seat ballpark located in downtown Indianapolis and White River State Park. The venue opened in 1996 and has received numerous national accolades as one of the best minor league ballparks in the United States. The team has led Minor League Baseball in combined total attendance over the past 15 seasons. In 2018, the organization was recognized as Ballpark Digest Team of the Year. It was also named a 2019 Best Places to Work by the Indiana Chamber of Commerce.
Equal Opportunity Statement:
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.